Jasmina is in touch with her creative senses. She works with adobe illustrator to design her compositions, makes handmade paper, chooses wood or leather for laser cuts to make her creations. Jasmina has a sharp eye for the market and finishes off all her work with stylish logo packaging and marketing. She was a participant in the USAID creative business project and her business plan was selected for funding. Smart as she is, she took the funds and registered her business as a Macedonia Registered Artisan and is now eligible for government grants in the coming year. She is trained as an early archeologist and is called on often to set the period details in Macedonian movies. Take a look in the left column for some of her creations in Artisan Action Shots. Here she is on the set of The Third Half Time HD trailer.
Jasmina on the set of The Third Half Time
Jasmina and I have strategized a lot about what it takes to do business as an artisan in the Balkans. Sourcing material and equipement is difficult and positioning handmade products in the market is tricky. She found that by using technology with her hand skills, she can scale up production to meet the demand for corporate promotions bids. She found her sweet spot in the market and is a Macedonian success.
seeded handmade paper by Jasmina
P.S. I asked Jasmina what would make her business more cost effective and sustainable. She replied... "to take in house the laser cutting." -a capital purchase of a laser cutter. -that way she can make production cuts of her designs and packaging. . . . crowdfunding? might be for her!
For interest in wood, leather, paper handmade by Jasmina, visit her on her facebook page and write her a message of your special request. at WIZART